About
Experienced marketing thinking without the big-agency complexity.
The Brand Accord was created for small and growing businesses that know their marketing needs attention — but don't need a large agency or a full-time Marketing Manager to fix it.
Zaheer Hassan
Principal Consultant
Zaheer has 23 years of marketing experience across Australia and the Pacific, working with businesses and organisations on their brand, communications, websites and content.
His approach combines strategy with hands-on delivery. He works out what isn't working, agrees what matters most, and then does the work — rather than handing over a report and walking away.
Experience across
- Marketing leadership
- Branding
- Communications
- Digital marketing
- Websites
- Content
- Stakeholder communications
Industries
- Higher Education
- Telecommunications
- Film Commission
- Hardware and Building Products
- Tourism
- Construction
Qualifications
- Master of Business Administration
- Bachelor of Business
- Microsoft Certified Professional
- Certified Digital Marketing Professional
- Certified Digital Marketing Associate (Search Engine Optimisation)
- Certifications in Generative and Agentic AI
How we work
Review → Prioritise → Improve → Support
- 01
Review
Understand what's happening now.
- 02
Prioritise
Identify what matters most.
- 03
Improve
Fix, create and implement.
- 04
Support
Keep the momentum going.
Find what's not working. Fix what matters. Build from there.